Privacy Policy

Last Updated: October 6, 2026

This Privacy Policy describes how Dataanalyse v/Nichlas Henschel-Mohrsen (“we,” “us,” “our,” or the “Company”) collects, uses, stores, shares and protects personal information when you visit our online store, place an order, contact us or otherwise use our services.

Our online store may be powered by Shopify and supported by third-party service providers that assist us with payment processing, order fulfilment, delivery, analytics, security and other business functions.

Please read this Privacy Policy carefully.

1. Company Information

The business responsible for processing personal information in connection with the online store is:

Company Name: Dataanalyse v/Nichlas Henschel-Mohrsen
CVR Number: 41210583

Registered Address:
C/O Nichlas Ingemann Henschel-Mohrsen
Richard Mortensens Vej 64, 4. th
2300 København S
Denmark

Email: support@olbsl.shop

For applicable data protection purposes, Dataanalyse v/Nichlas Henschel-Mohrsen generally acts as the data controller for personal information processed in connection with our online store, except where another service provider acts as an independent controller.

2. Scope of This Privacy Policy

This Privacy Policy applies when you:

• Visit or browse our online store;

• Create or manage a customer account, where available;

• Add products to your shopping cart;

• Place or manage an order;

• Make a payment;

• Request delivery;

• Contact customer support;

• Request a return, exchange or refund;

• Subscribe to marketing communications;

• Submit a review or other content;

• Interact with our advertisements; or

• Otherwise communicate or interact with us.

Our website, online store, products, customer support functions and related services are collectively referred to as the “Services.”

3. Personal Information We Collect

The personal information we collect depends on how you interact with our Services.

3.1 Contact Information

We may collect:

• Full name;

• Billing address;

• Shipping address;

• Postal code;

• City;

• Country;

• Email address;

• Telephone number, where provided; and

• Other contact information you provide.

3.2 Order and Transaction Information

When you place or manage an order, we may collect information including:

• Products ordered;

• Order number;

• Product quantities;

• Selected product models or variations;

• Purchase price;

• Order status;

• Delivery status;

• Tracking information;

• Return information;

• Exchange information;

• Refund information; and

• Communications concerning your order.

3.3 Payment Information

Depending on the payment method used, we or our payment service providers may process information including:

• Selected payment method;

• Payment status;

• Billing information;

• Transaction amount;

• Transaction identifiers;

• Partial payment card information where applicable; and

• Payment confirmation information.

Complete payment card information may be processed directly by Shopify, banks, card networks or independent payment providers rather than stored by us.

We do not require customers to send payment passwords, online banking passwords or other confidential account credentials to us by email.

3.4 Customer Account Information

If customer accounts are available, we may collect:

• Account name;

• Email address;

• Login information;

• Authentication information;

• Saved addresses;

• Account preferences;

• Communication preferences; and

• Order history.

You are responsible for keeping your login information confidential.

3.5 Customer Support Information

When you contact us, we may collect:

• Your name;

• Email address;

• Order number;

• Product information;

• Messages sent to us;

• Complaint details;

• Return or refund reasons;

• Photographs;

• Videos; and

• Other information you voluntarily provide.

3.6 Device and Technical Information

When you use our website, certain information may be collected automatically, including:

• IP address;

• Browser type;

• Browser language;

• Device type;

• Operating system;

• Device identifiers;

• Pages viewed;

• Date and time of access;

• Referring website;

• Session information;

• Click and navigation information;

• Cookie identifiers;

• Approximate location derived from your IP address;

• Network information; and

• Website performance or error information.

3.7 Marketing and Preference Information

Where applicable, we may collect information about:

• Marketing preferences;

• Product interests;

• Products viewed;

• Products purchased;

• Advertising interactions;

• Email engagement;

• Promotional campaign participation; and

• Customer satisfaction information.

4. How We Collect Personal Information

We may collect personal information in several ways.

Information You Provide Directly

You may provide information when you:

• Place an order;

• Create an account;

• Complete a form;

• Provide billing or shipping information;

• Contact customer support;

• Request a return or refund;

• Submit a review;

• Subscribe to marketing communications; or

• Otherwise communicate with us.

Information Collected Automatically

Certain information may be collected automatically through technologies such as:

• Cookies;

• Pixels;

• Tags;

• Server logs;

• Device identifiers;

• Analytics technologies; and

• Similar technologies.

Information Received from Service Providers

We may receive information from companies that assist us with:

• Website hosting;

• E-commerce services;

• Payment processing;

• Fraud prevention;

• Order fulfilment;

• Warehousing;

• Shipping and delivery;

• Customer support;

• Analytics;

• Advertising;

• Marketing; and

• Technical services.

5. How We Use Personal Information

We may use personal information to:

• Operate and maintain our online store;

• Process and confirm orders;

• Process payments;

• Verify transactions;

• Arrange order fulfilment;

• Ship and deliver products;

• Provide tracking information;

• Communicate about your order;

• Manage customer accounts;

• Provide customer support;

• Respond to questions;

• Manage complaints;

• Process cancellations;

• Process returns and exchanges;

• Issue refunds;

• Detect and prevent fraud;

• Protect customer accounts;

• Protect our website and systems;

• Improve our Services;

• Understand how customers use our website;

• Improve products and customer service;

• Personalize the shopping experience;

• Measure website performance;

• Send service-related communications;

• Send marketing communications where legally permitted;

• Measure advertising performance;

• Maintain accounting and transaction records;

• Comply with tax and legal requirements;

• Establish, exercise or defend legal claims; and

• Protect the rights, property and safety of our customers, business and service providers.

6. Legal Bases for Processing

Where the General Data Protection Regulation (“GDPR”), European Economic Area data protection requirements or similar laws apply, we process personal information only where we have an appropriate legal basis.

Performance of a Contract

We may process personal information where necessary to:

• Accept and process your order;

• Receive payment;

• Deliver your products;

• Provide customer support;

• Process returns or refunds; or

• Perform other obligations arising from our contract with you.

Compliance With Legal Obligations

We may process or retain information where necessary to comply with:

• Accounting requirements;

• Tax obligations;

• Consumer protection laws;

• Fraud-prevention obligations;

• Court orders;

• Regulatory requests; or

• Other applicable legal requirements.

Legitimate Interests

Where permitted by law, we may process personal information for legitimate business interests, including:

• Preventing fraud;

• Maintaining website security;

• Improving our Services;

• Managing customer relationships;

• Understanding business performance;

• Responding to customer enquiries; and

• Protecting or defending our legal rights.

When relying on legitimate interests, we consider whether those interests are outweighed by your rights and freedoms.

Consent

Where legally required, we may request your consent before:

• Sending certain marketing communications;

• Using non-essential cookies;

• Activating certain advertising technologies; or

• Processing information for other optional purposes.

Where processing is based on consent, you may withdraw your consent at any time.

Withdrawal of consent does not affect processing lawfully carried out before consent was withdrawn.

7. Shopify

Our online store may use Shopify to provide the technical e-commerce platform through which products and Services are offered.

Shopify may process certain personal information when you:

• Browse our store;

• Add products to your cart;

• Create an account;

• Complete checkout;

• Place an order; or

• Interact with Shopify-powered features.

Shopify may process information in accordance with its own privacy practices and applicable data protection requirements.

Depending on the services used, customer information may be processed through Shopify systems or infrastructure located outside your country.

Where required by applicable law, appropriate safeguards may be used for such international data transfers.

8. Payment Service Providers

Payments may be processed by independent payment service providers.

Depending on the payment method available and selected during checkout, these providers may process:

• Your name;

• Billing information;

• Payment details;

• Transaction information;

• Device information;

• Fraud-prevention information; and

• Other information necessary to process or secure the payment.

Payment providers may act as independent data controllers for information processed through their systems.

You should review the privacy information provided by the payment provider you choose.

9. Shipping and Delivery Providers

To fulfil and deliver your order, we may share necessary personal information with:

• Shipping companies;

• Postal services;

• Couriers;

• Warehousing providers;

• Fulfilment providers; and

• Delivery tracking providers.

Information shared may include:

• Recipient name;

• Delivery address;

• Postal code;

• Email address;

• Telephone number where